Subscription businesses have demonstrated more resilience during the 2020 crisis, allowing companies that had begun transitioning toward the Subscription Economy to sustain their growth. Faced with new ways to charge for their products and services, how should they decide which pricing model is best suited for their needs? When you move from offering products to solutions, should you opt for an “all-you-can eat” approach or price based on the usage of a specific metric? How should you get started? And what is the right mix?
What you’ll learn:
- Usage-based pricing concepts and strategy
- Subscription economy data and benchmarks
- Best practices to create and deliver usage-based pricing
- And more!